Fall 2019
Cross-Campus Technology Commercialization Course
Instructors: Professors Mitchell & Parameswaran
RESOURCE SITE
Welcome to the Resource site for the Cross-campus Commercialization Class. A. Course Documents:
MediaSite recordings of every class. Access these in 6 steps: B. Possible Additional Technologies:
C. Course Tools for both Reccomended (R) & Selected-option Learning Blocks (in alphabetical order):
e-Lecture 5 - Non-appropriability
NVT e-coaching Lecture OVERHEADS (as they appear in the videos): Possible Additional Supplemental Materials:
Below you will find access to course materials and other resources that
are designed to assist you with this course.
Please download the documents as you need them; and please also let me know if you have any comments,
questions, or suggestions.
(PLEASE NOTE: I am providing this website to (hopefully) speed up your access to class resources; and also to make it possible for you to have access
to these resources for a longer period of time beyond the conclusion of this class, than is presently allowed by the current TTU Class website retention
policy. Please let me know if I may further help in making effective access to course materials possible for you.)
Note: If you have any trouble accessing these files, please email me (ronald.mitchell@ttu.edu), and I'll try to solve the problem. Apologies for any inconvenience.
1. Go to http://undergradmedia.ba.ttu.edu.
2. Enter your eRaider credentials.
3. On the left-hand side, select Current Classes (2019_Fall).
4. Select. MGT 4379
5. Select the Section 001 Folder.
6. This will bring you to the recorded presentations, separated by the recorded dates.
Business Model Canvas Creation: Data Entry Template
Expanded Executive Summary Examples:
eTry.com
LocalBargains
MediConnect
My Computer.com
TruVision
The PowerPoint Presentations that supported these Expanded Executive Summaries:
eTry.com
LocalBargains
MediConnect
My Computer.com
TruVision
Expanded Executive Summary specs
available in this Business Plan Development Guide:
Your Resource Guide for preparing a business plan
Expanded Executive Summary language available from this Business Plan
Boilerplate language document: One model of a business plan for
use to cut and paste
Living Case Activity: PowerPoint Presentation
PowerPoint: Guided Tour of the PPM
"Example PPM"
"Example Operating Agreement"
"Background information on Reg D, PPM's etc."
NVT PowerPoint Presentation
Access to NVT e-coaching Lectures:
e-Lecture 1: Innovation
e-Lecture 2: Value
e-Lecture 3: Persistence
e-Lecture 4: Scarcity
e-Lecture 5: Non appropriability
e-Lecture 6: Flexibility
Access the NVT Website
NVT Input Form
Journal article reporting NVT effectiveness
MM Chapter 1-Searching
MM Chapter 2-Screening Venture Opportunities (Don't forget VAS Workbook pp. 1-38 also)
MM
Chapter 3-Planning and Financing
MM Chapter 4-Venture Setup
MM Chapter 5-Venture Start-Up
Visual Stimulus Pictures
Product Concept Questions
Product Concept Example