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Fall 2014
BA 5322: Technology Commercialization
STEM - RESOURCE SITE
Instructor: Dr. Ron Mitchell

Welcome to BA 5322: Technology Commercialization!

Below you will find access to course materials and other resources that are designed to rapidly enhance your expertise in specific skill areas.

Please download the documents as you need them; and please also let me know if you have any comments, questions, or suggestions.

(PLEASE NOTE: I am providing this website to (hopefully) speed up your access to class resources; and also to make it possible for you to have access to these resources for a longer period of time beyond the conclusion of this class, than is presently allowed by the current TTU Class website retention policy. Please let me know if I may further help in making effective access to course materials possible for you.)

A. Course Documents:



• Updated Course Syllabus
  
  
• Updated Course Schedule
  
  
• Map of the Course
  
  
• Map of the Course PowerPoint
  
  
• Classes 1-14 - Transaction Solutions: Transaction Analysis Worksheet
  
  
• Critical "Thinking Fundamentals" Reading (for multiple classes)
  
  
• Reading on Intellectual Property (IP)
  
  

  B. Additional Class Resources AS UPDATED 11-01-14, 11:45a:
  
  

• Business Plan Boilerplate: One model of a business plan for use to cut and paste
  
  
• Business Plan Development Guide: Your Resource Guide for preparing a business plan
  
  
• Diagram of the stage and gate commercialization technique
  
  

  C. Specific Class Resources:
  
  

  Class 1:

• Class 1 PowerPoints: Conceptual Foundations - The Transaction Solutions Approach to Technology Commercialization
  
  
• Class 1 - Transaction Solutions: Transaction Analysis Worksheet
  
  

  Class 2:

• Class 2 PowerPoints: The "Unrelated Novelty Method"
  
  
• Class 2 Creativity Reading: "Unleash Ideas"
  
  
• Class 2 Possible Pictures for Unrelated Novelty Visual Stimulus
  
  
• Class 2 Concept Writing Techniques Handout
  
  
• Class 2 Example of how to and how NOT to write a product concept
  
  
• Class 2 STEPS FOR UNRELATED NOVELTY ASSIGNMENT
  
  
  
• Supplemental: Dr. Jeff Stamp: Unrelated Novely Explanation Part A
  
  
• Supplemental: Dr. Jeff Stamp: Unrelated Novely Explanation Part B - Mindmapping Example
  
  

  Class 3:

• Class 3: NVT Introductory PowerPoint Slides
  
  
• Class 3: Access to NVT e-coaching Lectures:
  

  e-Lecture 1 - Innovation

  e-Lecture 2 - Value

  e-Lecture 3 - Persistence

  e-Lecture 4 - Scarcity

  e-Lecture 5 - Non-appropriability

  e-Lecture 6 - Flexibility
  
  

• Class 3: NVT e-coaching Lecture OVERHEADS (as they appear in the videos):
  
  e-Lecture 1: Innovation
  e-Lecture 2: Value
  e-Lecture 3: Persistence
  e-Lecture 4: Scarcity
  e-Lecture 5: Non appropriability
  e-Lecture 6: Flexibility
  
  

• Class 3: Access the NVT Website
  
  

  Class 4: AS UPDATED 10-29-14, 11:15a

• Class 4: NVT Practice Case Presentations Assignment
  
  
• Class 4: Technology 3 - Brain Mapping
  
  Class 4: GROUP 1-TRANSACTION SOLUTIONS WORKSHEET -- Technology 3 - Brain Mapping
  
  
• Class 4: Technology 4 - Neuromorphic Chips
  
  Class 4: GROUP 2-TRANSACTION SOLUTIONS WORKSHEET -- Technology 4 - Neuromorphic Chips
  
  
• Class 4: Technology 5-Genome Editing
  
  Class 4: GROUP 3-TRANSACTION SOLUTIONS WORKSHEET -- Technology 5-Genome Editing
  
  

  Classes 5-7:

• Class 5: Money & Debt vs. Equity Financing Class PowerPoint
  
  
• Class 5: Equity Growth Analysis Examples: Worksheets that demonstrate value growth through levels of financing
  
  
• Classes 6-7: Clarion Case Assignments A3 and A4
  
  
• Classes 6-7: Worksheets to hand in for Clarion Case (NOTE: Entries must be handwritten to avoid errors)
  
  
• Classes 5-7 - Financial Analysis Readings:
  
  (1) Radford, 1945. (2) Financial Projections (3) Internal Rate of Return (4) Net Present Value
  
  

  Class 8: AS UPDATED 11-01-14, 11:45a

• Class 8: Cash Flow and Business Valuation PowerPoint
  
  
• Class 8: ASSIGNMENT 5 - CleanCo Valuation
  
  
• Class 8: Mad Mitchell Motors PRACTICE CASE:
  
  Mad Mitchell Motors Case Data
  Mad Mitchell Motors Blank Excel Sheet: YOUR WORKING SPACE
  Mad Mitchell Motors Completed Excel sheet (NOTE: CHECK FIGURES ONLY - - You won't learn it if you just copy it!)
  Example of the way to write up the Notes and Assumptions for a Financial Projection
  EXAMPLE-NOTICE TO READER ON THE COMPILATION OF THE FINANCIAL PROJECTION
  
  

  Class 9: AS UPDATED 11-01-14, 11:45a

• Class 9: Social Entrepreneurship PowerPoint
  
  
• Class 9: ASSIGNMENT 6 - Learning Choices Guide Summary Hand-in
  
  
• Class 9: Personal Social Vision Exercise
  
  
• Class 9: Learning Choices Guide
  
  
• Supplemental: Cognitive Type System
  
  
• Supplemental: Access the New Venture Profile Website (go to User Area and use your password on "Profile Questionnaire")
  
  

  Classes 10-13: AS UPDATED 11-01-14, 11:45a

• Classes 10-13: ASSIGNMENT 7 - Individual Commercialization Assignment
  
  

  Class 14:

• Class 14: Zig Ziglar Selling Skills: Summary of Ziglar's sales training book
  
  
• Class 14: CONSULTING SALES SCRIPT EXAMPLE: Dr. Mitchell's sure fire way to land a consulting engagement